I've had a lot of great experiences since starting business school in the fall of 2007. Meeting a great group of new friends/colleagues, working on challenging and interesting projects/assignments, and moving my career path forward have all been some of the highlights of the last year and a half.
But it wasn't until this quarter, my final quarter of business school, that I think I've found my favorite project yet.
I am taking a class called EDGE which focuses on ways that businesses can use social media and web 2.0 tools to help innovate and compete in a global market. Our professor started a unique partnership with Amazon.com last year, allowing student groups to set up, promote, and run Amazon WebStores. The goal would also be to generate revenues from the Amazon WebStore "commission" system which could be donated to a charity of our choice. So when my group started talking about this project we thought - why not take this model to the next level?
We found a great charity called Adele's Literacy Library. Not only is the focus of this organization fantastic (helping people of all ages learn to read and feel empowered through the joys of reading), but it is the vision of a 13-year-old girl, Adele Ann Taylor, who started the organization last year. We figured, why not start a WebStore that not only generated money for our charity - but actually helped the charity deliver on it's objective. In Adele's Literacy Library's case, we allow people to purchase new books to send to Adele so she can in turn donate them to schools and other organizations in need.
Not only has this project been exciting, but it has been amazing to work with a young person with such compassion and vision. And in economic times like these, it's great to see people as young as Adele showing us that the next generation understands the power and positivity of social responsibility and community action.
So please check out our store - http://allforbooks.amazonwebstore.com - and let us know what you think!
More to come soon!
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